Kutztown Presents! is Kutztown University's online platform for purchasing tickets for on-campus events, the original platform being cluttered and confusing. Keeping in line with Kutztown's branding, I redesigned the platform into a usable app that is straightforward and easy to navigate. This project included competitive analysis, user research, task flow charts, wire-framing, prototyping, and A/B testing.
InvisionIllustrator
Kutztown Presents!
App ReDesign.
Kutztown Presents! is Kutztown University's online platform for purchasing tickets for on-campus events, the original platform being cluttered and confusing. Keeping in line with Kutztown's branding, I redesigned the platform into a usable app that is straightforward and easy to navigate. This project included competitive analysis, user research, task flow charts, wire-framing, prototyping, and A/B testing.